How to Collect and Analyze Call Center Data
Being in healthcare means you receive calls at any time of the day, so your call center must be secure and should run effectively. The only way to know that operations are running smoothly is by collecting and then analyzing call center data. The following are examples of data to collect and how to use them to improve the services your patients receive.
First Response Time (FRT)
The FRT refers to the amount of time it takes for the medical coordinators to respond to the patient. In most cases, healthcare facilities are expected to answer in the first 3 minutes, but you want to keep the FRT very low. If you are able to respond within the shortest time possible, it goes a long way to improve your Customer Satisfaction Score (CSAT).
Read more: Navigating Improve Your First-Call Resolution Rate: 7 Best Practices
First Call Resolution (FCR)
The FCR, on the other hand, means how capable the team is in handling and solving the patient’s issues the very first time they reach out. What happens during the first interaction? The reason why this call center data analysis is important is because if your FCR rates are consistently low, you need to adjust your strategies. Maybe the team needs better training to help solve various patient issues. You don’t want a patient to have to call again due to the same issue.
Average Handle Time (AHT)
The AHT is a measure of the amount of time it takes between the patient’s calling and having their issues resolved. This includes the entire talk time and hold time, too. The healthcare industry standard usually stands at 6 minutes, so if your analysis shows that it generally takes longer, then it also means that you should find a better solution right away.
Call Abandonment Rate
If you are wondering how to analyze call center data, the call abandonment rate is another important detail your healthcare facility must navigate. How many times do patients call but hang up before they speak to a representative? If the rate is significantly higher, maybe more than 10%, then it means you have many dissatisfied patients who cannot seem to get through to your lines.
Read more: Tips to Reduce AHT in a Call Center
Seek the Services of an Expert
You know how crucial it is for your facility to run an effective medical call center. That’s where Sequence Health’s services come in. Our comprehensive patient conversion solutions include well-trained coordinators who can expertly manage incoming and outgoing calls, so you never have to worry about low CSAT scores or losing potential clients. Contact us today to learn how our expert team can elevate your patient communication and help your healthcare facility thrive.