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Sequence Health Exhibiting Bariatric Surgery Marketing Solutions at ObesityWeek 2017



Understanding Why “Clinics Struggle With Figuring Out How to Get New Bariatric Patients” Among Key Motivation for Attending, Says CEO

ATLANTA and WASHINGTON, Sept. 29—Sequence Health, an Atlanta healthcare IT company that specializes in bariatric surgery marketing solutions, today announced it will be an exhibitor at ObesityWeek 2017.

The three-day event is being held October 31–November 1, 2017 at the Gaylord National Resort & Event Center in Oxon Hill, Maryland, near Washington, DC.

Sequence Health will have company representatives at Booth 914 in the Exhibit Hall during regular exhibition hours:

  • Tuesday, October 31 from 9:30 a.m.–4:15 p.m.

  • Wednesday, November 1, 9:30 AM – 3:45 PM

  • Thursday, Nov. 2, 10:15 AM – 1:30 PM

ObesityWeek is an annual event that combines annual meetings for the American Society for Metabolic & Bariatric Surgery (ASMBS) and The Obesity Society (TOS). Described by organizers as the largest obesity-centric conference in the world, the event draws thousands of surgeons, doctors, nurses, clinicians and others closely involved in many aspects of obesity treatment and prevention.

Fifth Straight Year Healthcare IT Company Has Participated in Annual Meeting for Prevention of Obesity

Because bariatric and weight-loss surgery rank high among Sequence Health’s three key niche customer markets, ObesityWeek continues to be an ideal opportunity for the company to better understand how to improve its services and products for bariatric patient management, patient engagement and especially patient acquisition, said CEO John Richmond.

“This is our fifth consecutive year at ObesityWeek, and we are always eager to use this invaluable time to listen and better understand bariatric clinics’ obstacles for improving surgery volumes, patient satisfaction and positive outcomes,” said Richmond.

Patient acquisition is often a key challenge for bariatric surgery clinics, but hardly the only one, said Richmond. “All phases of the bariatric patient pathway have unique challenges, but in our experience, we’ve found the issue clinics struggle most with is figuring out how to get new bariatric patients.”

“The moment somebody makes the choice to have weight-loss surgery, it sparks a journey that can be lengthy and complex for everybody—which makes it very easy for both new prospects and current patients to fall through cracks, which doesn’t benefit anybody,” said Richmond.

“We believe that Sequence Health has the deep expertise in this space that makes it possible for us to offer the tools that can make it a lot easier grow practices and manage patients.”

About ObesityWeek

ObesityWeek is a unique, international event focused on the basic science, clinical application, surgical intervention and prevention of obesity.

By combining both American Society for Metabolic & Bariatric Surgery (ASMBS) and The Obesity Society (TOS) annual meetings, ObesityWeek brings together world-renowned experts in obesity to share innovation and breakthroughs in science unmatched around the globe.

For more information about ObesityWeek, please visit ObesityWeek.com.

About Sequence Health

Since 2004, leading healthcare providers have trusted Sequence Health to increase profitability by improving their patient acquisition, management and engagement.

Headquartered in Atlanta, Georgia and with a new state-of-the-art medical call center facility in Cullman, Alabama, Sequence Health offers a comprehensive range of HIPAA-compliant healthcare IT and telehealth services that streamline the entire patient journey with end-to-end solutions backed by clinical and non-clinical teams. For more information about Sequence Health, please visit SequenceHealth.com


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